Short fact about the client
An in-store magazine for Ranch Market, a supermarket chain focusing on fresh products and imported goods.
Basic Concept
A magazine that combines informative articles with brand promotion, the overall character was elegant, friendly, smart and educative.
The Barrel
Short fact about the client
A winery which is also a tenant of Ranch Market.
Basic Concept
A voucher for wine tasting as a tie-in to Ranch Market promotion, the overall character is classy, serene, and woodsy (hence the "barrel").
Ranch's Cooking School
Short fact about the client
A cooking class held at Ranch Market.
Basic Concept
This is a recipe given to the class participants, the overall character was informative, clear and easy to understand, using Ranch Market's brand colours.
Newtrees
Short fact about the client
A campaign for planting a tree in the area of Mount Rinjani, North Lombok, West Nusa Tenggara, Indonesia.
Basic Concept
Pins with cute and playful design as a giveaways.
Fisherman
Short fact about the client
A restaurant specializing on chinese influenced food combined with western or other modern cuisine.
Basic Concept
This is a tablemat functioning as a menu. The text was in latin and in mandarin letters, thus a wide space was needed for the text. Red was prominently used as a traditional Chinese colour.
Short fact about the client
An eatery specializing in hotdogs and sandwiches.
Basic Concept
The overall character was yummy, enjoyable, and big (their brand hotdog uses a 20 cm sausage)
Bolton
Short fact about the clientA brand of automotive chemicals (such as coolant, brake fluid, grease, etc.) and spare parts.
Basic Concept
A desk calendar design, the overall character was sophisticated, technology savvy, dynamic, and masculine.
Each month showcased a product, and the background image correspond with the said product.
Lelco
Short fact about the clientA brand of lighting product for high-end consumer.
Basic Concept
A product catalogue, the focus was to give the right and detailed information about the products. Working with a somewhat perfectionist client, almost all the image was retouched to precision. The overall character was high-class, sophisticated, simple and informative.
POW
Short fact about the clientAn acronym of Power of Worship, a Christian fellowship.
Basic Concept
A simplified form of Graphic Standard Manual.